Get inside the business. Understand the method, the market, and the buyer. Then build everything he needed to sell with confidence: a brand strategy that bridged credibility and creativity, an identity uplift that looked the part, and a full GTM execution toolkit so he could actually go to market.
Sahand was already doing the work. Science-backed breathwork and fascia bodywork. But he was walking into B2B conversations with corporate wellness buyers, schools, and athletic programmes... without the language, the collateral, or the positioning to match. He couldn't clearly articulate what made his method different. And he had nothing to hand a prospect after the conversation.
CDMX, Mexico
Brand Strategy | Design | GTM Execution