stack'ems

Full brand identity built for high-visibility environments.
Bold typography and colour system that pops day and night. Custom illustrations providing clear visual menu cues. Menu design accessible to non-English speaking customers.
Product packaging with serious personality. Custom signage and brand assets, truck-ready.

after

Bold, punchy, impossible to miss. The brand had to work across every touchpoint: truck signage, menu design, product packaging, and visual assets. Legibility and personality in equal measure. The kind of street food branding that makes people stop, and quickly jump in the queue. 

objective

Sydney's latest addition to the gourmet food truck scene! Stack'ems needed a complete visual identity. With no signage, no packaging. Their brand needed to PUNCH visually day and night, communicate clearly to non-English speaking customers, and make simple packaging feel spesh. 

before

Sydney, NSW, Australia

location

Brand Design

project scope

you need a brand system that works

you don't need another logo

let's talk